Pakistan Influencer Awards 2026: Complete List of Winners

Pakistan has had film, television and music awards for decades, but digital creators had no major national ceremony of their own until now. The Pakistan Influencer Awards 2026 changed that on Saturday night in Karachi, with honours across YouTube, TikTok and Instagram.

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Here is the full list as published by Dawn Images, followed by how the organisers say the selection worked.

Creator of the Year Winners

Minute Mirror reported that DHA Wali Maid beat Sistrology to the top YouTube honour.

Full Category Winners List

Together with the Creator of the Year and Emerging Creator awards, that makes 36 awards in the published list. This matches the organisers' description of "over 30" categories once platform and gender splits are counted.

How the Winners Were Chosen

Chief curator Talha Aslam explained the four-stage process to Arab News:

1. Data was used to identify the top 20 candidates in each category.
2. A Creative Jury cut that group down to 10.
3. An Executive Jury, made up of people from brands and advertising agencies, scored the candidates out of 5.
4. Public voting followed, with organisers reporting four million votes in 15 days.

Arab News says five nominees were named per category and that independent research, audit and jury partners were involved. The partners' names and the weight given to each stage were not stated in the reports we reviewed, so viewers cannot yet check how much the public vote counted.

Inside the Ceremony

The evening was hosted by designer Hassan Sheheryar Yasin, actor Rabab Hashim, Dino Ali and comedian Faiza Saleem. Hasan Raheem performed on stage, and Shoaib Akhtar collected the Sports Celebrity award. ARY group head Salman Iqbal spoke at the event and described the awards as a meaningful step.

What Creators Said

Winners used the platform to talk about more than trophies. Maryam Raja, who won Voices and Perspectives, told Arab News she began making content to encourage other women to follow their goals. Zarnab Fatima said her family accepts her work but that female creators still face social stigma.

There was also an interesting split over what should count most. Creator Adnan Zafar, known as Ken Doll, argued that influencers should be judged on the sales and business they generate. Executive Jury member Hasan Rizvi took a broader view, saying a huge following is itself an achievement, even though some smaller creators have a bigger impact.

Why This Matters for Pakistan's Creator Economy

Aslam described content creation as a serious industry, saying 135,000 YouTube accounts in Pakistan are monetised and that the country has 110 million internet users, 63 percent of them under 30. These are the organiser's figures and we have not independently verified them.

Even so, the direction is clear. Brands now spend real money on creators, and a formal awards platform gives that market a public benchmark. If you are starting out, the category list is useful in its own right: travel, tech, business, gaming and automotive all had their own awards, which shows that a clear niche can be recognised alongside big entertainment accounts.

If you sell or earn through short video, our report on TikTok Shop's standalone app is worth reading next. You can also browse more showbiz news.

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